50% of any salesperson’s success is directly attributable to her grasp of data and information. Moreover, knowing, processing, and using local and national real estate data, regional and national economic data, and people information is under every Realtor’s complete control. And yet, it is, without a doubt, the most neglected aspect of their business. In this presentation, you will learn the following:
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This presentation includes an overview of the sources and tools used to acquire, process, and use information, such as MLSs and other property data sources, document management, and CRMs.
Data and information management are the one area of your business over which you have complete control, and it returns tremendous payoffs. You owe it to yourself to understand the whys, what, and how of mastering it.